• +61 0408 897 186
  • Gold Coast and Northern NSW

Marketing Plans

If you answered yes to any of these questions then we recommend you develop a succinct marketing plan for your business.

A marketing plan is a simple and effective way to establish how you will communicate with your customers. Found You Digital Marketing develops a marketing plan based on your overall business goals to ensure you are reaching the right audience.

Found You Digital Marketing develops your business marketing plan based on your overall business goals and creates a succinct marketing strategy to reach your target audience. Unlike other SEO agencies who offer ‘off the shelf’ products for every business, Found You marketing invest in getting to know your customers to find out exactly where they are online and how to reach them. Our marketing plans can also help you decide exactly which media channels are right for your business so you can focus on what’s important for your business.

Our Marketing plans also include a complete competitor analysis.

SEO

Help your customers find you!

If you’re a small or local business with a website, but don’t have big bucks to spend on continuous advertising campaigns then Search Engine Optimisation (SEO) is probably something you should start investing in now.

SEO is the practice of enhancing your website to improve your overall position in search engine queries. Search engines like Google, Bing, Yahoo and Safari.

Search Engine Optimisation is based on the key components that make up your website like; the content on your site, website efficiency, mobile device optimisation, user experience, and external links to your site.

At Found You digital marketing we do exactly as our name says, help your business get found online!

We believe your business should be there for ALL to see and search engine optimisation (SEO) can help get more customers through the door.

Our SEO experts establish an SEO strategy and put that plan into action. We establish the top keywords that are core to your business and focus on how that will get you new business. Whilst our aim is to get your rankings in Google up, we don’t offer “first page” or “first position” listings. “Why not?” I hear you ask. Well our mission is actually focused around your business; Rankings do not equal customers. Sure, we could pick a bunch of random key words and rank you in at number one on those, but If it’s not relevant for your core business then we wouldn’t be doing our job correctly. Great SEO should be measured in traffic to your site and customers, not a position 1 on Google.

We also run site SEO compatibility checks, competitor analysis and provide in depth monthly reporting on all your website stats.

SEO Strategy: Initial payment of $200 to set up (6 months-1 year).

Startup package with Google MyBusiness

5 keyword focus – bi monthly.
Securing backlinks to your site each month
Google Analytics and ranking reporting monthly
Additional options and tailored packages available upon request.

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SEM

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SEM (SEARCH ENGINE MARKETING): PPC Campaigns

 

SEM is in a nutshell is a paid advertising campaign on a search engine.

You pay each time someone clicks on your ad. Hence why it’s called Pay per click or PPC for short.

A PPC campaign runs on the search engine you define and when someone types in “Flights Gold Coast” your ad can appear. Examples of SEM include: Google AdWords and Bing Ads.

At Found you marketing we set up your Google PPC campaigns and manage it every step of the way.

We work with your business goals to develop a key word and display campaign to drive your unique selling proposition. We also decipher the best key words to bid on based on your daily budget to ensure your budget is working hardest for the customers that mean the most to you.

 

PPC AdWords and Display Management Fee*

Small SEM Strategy and campaign set up fee: One off payment of $300.

$200 per month (Less than $501 monthly spend)

Standard SEM Strategy and campaign set up: One off payment of $800.

$390 per month (Less than $1001 spend)

Advanced SEM Strategy and campaign set up: One off payment of $1100.

$480 per month (Less than $1501 spend)

 

*Any Adwords or Bing Ads campaign fee will be on top of this budget and will be billed directly to the client.

Analytics

Our preferred method of website analytics and reporting is Google Analytics which can tell you all of these things and more.

Based on purchase of other services the initial set up of the tracking code and 3 views for Google Analytics is free.

Google Analytics Site Review: $200

Monthly reporting provided: $60

Additional Google Analytics Services: Set up of goals, e-commerce tracking, non standard reports: $60/hr.

Copywriting

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At Found You Digital Marketing we know the power of great CONTENT.

While most SEO agencies will spend time telling you that backlinks and singular keywords are key to moving up in google ranks, engaging content that interests readers on your site are still king.

Great content can build up your businesses trust, shows you as an expert in your business, AND it also helps your ranking on Google in relevant keywords related to your business. It’s far more effective than any backlink is

Working in the advertising and marketing industry for the past 11 years I know that good Copywriting can sell a product.

I specialise in copywriting for websites, which means I naturally evolve content around your business goals and keywords. This, in turn, improves your site ranking naturally and overall saves you money in paid advertising.

I take the time to gain an in-depth understanding of your business and create content that raises your profile and your website ranking, connect with your audience and ultimately increase sales.

$60/hr.